Smart Marketplace

Helping businesses take the next big leap!


ITHENA’s packaged marketplace solutions help organizations deliver unparalleled Customer Experiences!

ITHENA's smart marketplace solutions help businesses reduce time to market by gearing them up with applications that increase customer reach and generate customer insights. From providing a dynamic OTT platform for media industries to helping businesses extract and handle enormous customer data - Transform your customer engagement & experience NOW!

Our solutions are built on the nimble capabilities of the MEAN | MERN stack, Python & Web 3.0 components, and scale through modern, mobile apps - to help you get the most value of third-party Big Data | Your own Content | Your Customer's Behavior - all in one place.

Know how our Smart Marketplace solutions have
helped businesses

ITHENA’s iSIP platform for a global energy technology company

The client is a renowned energy technology company operating worldwide, specializes in microinverter-based solar and battery systems. They sought to gain valuable insights into their marketing campaigns, but encountered difficulties in efficiently gathering data from their social media platforms.

To address this challenge, our team implemented iSIP, an advanced social intelligence platform driven by artificial intelligence. By leveraging iSIP, the client successfully aggregated complex customer signals from all their social media platforms, enabling them to analyze campaign performance, make necessary adjustments, and ultimately increase return on investment (ROI) for their marketing spends.

increase in marketing ROI
Know more about Social Analytics
Transforming client’s svod streaming platform with ITHENA’s OTT solution

Our client, who offers SVOD streaming content through a dedicated OTT platform, faced the challenge of driving growth and engagement in a highly competitive market.

To address these challenges, ITHENA implemented a multi-faceted OTT solution. The client successfully engaged in partner integration with ITHENA's OTT platform resulting in a significant increase in the international audience and content reach.

Additionally, robust security measures, including DRM, were implemented to safeguard their content against unauthorized access and piracy, ensuring content privacy. By expanding content offerings and fostering strategic partnerships, our client achieved substantial revenue growth by attracting new users and retaining existing subscribers.

increase in customer reach
Know more about Modern Content App

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